Tuesday 19 September 2023

Back to School with Mansur Gavriel: Backpacks and Pencil Bags and Wallets, Oh My!

This is a collaborative post

The story behind Mansur Gavriel 

Floriana Gavriel and Rachel Mansur are the founders of the luxurious fashion brand we know of today as Mansur Gavriel. They first met in 2010 at a concert in Los Angeles, and instantly clicked due to their shared hobbies. Floriana graduated from the Rhode Island School Of Design, while Rachel got her degree in textiles from the University of Bremen in Germany.

The two effortlessly fashionable women realized that they had a lot in common. Their shared aesthetic and educational backgrounds also helped them identify the gaps in the market for affordable and quality handbags. 

They immediately decided to work on a project together after visiting each other in Germany and LA. Their shared vision for an affordable yet luxurious line led to the creation of the brand we know today.

Woman wearing leather tote back in the forest
Photo credit Corinne Kutz via Unsplash

Goals of the brand, and Bucket Bag catches widespread notoriety

The goal of the brand was to create a season less handbag that would last for years. To achieve this, they used high-quality leather from Italy. Their inspiration for the interior of the bags was derived from Rachel’s barn in Santa Monica, where they experimented with different colours.

The company’s founders experimented with a variety of techniques to create the perfect bond between the two layers of leather in the bags. After two years of working on the project, they produced their first samples in New York and LA. They then booked a booth at a New York trade show in February 2013, where they met a few local retailers.

The most significant moment for the brand came when Floriana met Steven Alan, a fashion designer based in New York. After seeing the line, he became one of its first customers.

The debut of the Mansur Gavriel line in June 2013 caught the attention of various industry influencers. The Bucket Bag was quickly becoming a crowd favourite, partially in thanks to Garance Doré, a popular fashion blogger. In September that year, the bag became the "it bag" of New York Fashion Week. Due to the overwhelming demand for the limited-edition version, the company could not keep up with the demand.

The demand for the Bucket Bag continued to grow, and within the next couple of years, it became the most sought-after bag in the world, with each batch selling out consistently.

Due to the strong demand and the continuous positive feedback from customers, the company was able to secure an initial deposit from a number of retailers for their wholesale orders. This was an unprecedented opportunity for the brand, as it allowed them to directly benefit from the sales.

This approach can be risky due to the unpredictable nature of the fashion industry, as the next delivery window may coincide with the production of the previous one, which can result in significant capital expenditures. Moreover, there may be a period of time between when the order is placed and when the goods are finally delivered.

Even though the wholesaler has received the goods, they may refuse to pay or go out of business. By securing deposits upfront, Mansur Gavriel was able to pay for production in advance, allowing the company to invest in its brand and grow its sales.

In 2019, the company sold a majority stake to a private equity firm known as GF Capital Management. This investment could allow the company to expand its e-commerce business and establish more brick and mortar locations. Both Floriana and Rachel have remained shareholders and creative directors of the company. The fashion community is now waiting to see what will happen to the brand in the future.

What products can you find by Mansur Gavriel?

Since its inception in 2013, Mansur Gavriel's product line has grown significantly. The company's early silhouettes are characterized by various materials and sizes. Their signature bucket bag, on the other hand, has been updated with contemporary twists.

The company's accessory line has been expanded to include different types of products, such as designer bags, wallets, and crossbody purses. It also focuses on the luxury footwear industry, with some of our favourite ankle boots, flats, and heels featured in their collection.

The company's goal is to create a product that's both sustainable and affordable. It prioritizes ethical and high-quality manufacturing techniques and materials. Even though their products have been flying off the shelves due to the overwhelming demand, they were not willing to compromise in order to meet it.

The company's vision was to create a product line that's both functional and beautiful. Through their careful attention to detail, they were able to create a variety of unique and beautiful accessories. Their vision included a colour-blocking process that's only possible in a country with such a rich history of artisanal craftsmanship.

All of the materials and products made by Mansur Gavriel are sourced from Italy. While meeting their high standards for style and quality, they are also supporting local family-owned businesses.

The company is constantly looking for new and sustainable solutions. Its packaging is made from recyclable materials, and it only uses vegetable-based ink for its boxes. In addition, they're committed to reducing waste and maximizing the use of materials through various initiatives.

One of the company's most beautiful examples of this is their use of leather trimmings. Their products are both timelessly elegant and eco-friendly.

The company's bags are known for their attention to detail and are designed in New York. Their carefully crafted silhouettes are ideal for modern women, allowing them to carry their essential devices such as an iPhone or a laptop. While their designs are thought-provoking and forward-thinking, they are also made using high-quality materials and traditional techniques in Italy.

Woman holding leather tote bag in forest
Photo credit Corinne Kutz via Unsplash

Backpacks by Mansur Gavriel 

With the summer season coming to an end and fall soon approaching, the smell of school spirit is in the air. In need of a new backpack to carry everything this upcoming school year? Mansur Gavriel has a variety of high quality options for students of all ages.

Mansur Gavriel's luxury backpacks are made with supple Italian leather and a beautiful mix of colours. Their spacious interior and sleek design are just as stunning as their exterior.

These fashionable women's backpacks are ideal for everyday use. They feature a spacious interior and a variety of features, such as adjustable shoulder straps and a built-in zipper pocket. The design of these bags is timeless and will keep you organized and comfortable.

Mansur Gavriel backpack styles 

Soft Lady Bag 

The Lady Bag is a must-have for anyone's closet, no matter your preferred style. This timeless design of this bag is made from soft calfskin leather, along with interior pockets and a luxurious suede lining.

Champagne Bucket Bag

The Champagne Bucket bag is a bit more slim and functional than the original bucket bag by Mansur Gavriel. It features a sleek design and a convenient pull-out side zipper, with a rounded base and adjustable buckle strap that makes it easy to carry all of your items.

Large Tote Bag 

The Large version of the classic canvas tote by Mansur Gavriel features a spacious interior and a minimalist design. It can hold all the way up to a 16” laptop, and easy to fit lots of items right beside each other. Its detachable pouch also keeps you organized while you're on the go.

Mini Bucket Bag 

This smaller version of the classic Bucket Bag retains its classic look and feel in a more compact form, making it an ideal choice for people who don't carry many items. This bag is made from textured Italian leather and features a simple cinch closure and adjustable crossbody strap.

Classic Pencil Bag by Mansur Gavriel 

This pencil bag from Mansur Gavriel features a sleek design and a small size, which makes it ideal for carrying all of your light necessities such as your wallet. Its premium Italian construction will last you for many years.

When shopping for backpacks, pencil bags, and more by Mansur Gavriel, one of the best places you can shop to ensure the legitimacy of the products you purchase is through Mansur Gavriel’s main website. You can also check out other authorized retailers like Neiman Marcus and Bloomingdale's, along with Shopbop, which has some of the best deals you can find on a variety of accomplished luxury brands. 

Woman sitting by canal wearing leather backpack
Photo credit Karsten Winegear via Unsplash

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